Do you sometimes feel that you are trying to do everything you can with your own SEO efforts and you just can’t seem to get anywhere in the process? You put a nice solid search engine optimization strategy together for yourself and you follow it very closely but yet you still feel like your search engine optimization efforts are just not moving like you would like them to.
Whatever you do don’t start to scramble around and do high volumes of untargeted SEO efforts and stray vastly away from your quality SEO thinking it will help you, it won’t. This happens to many people who try to do their own search engine marketing and if your knowledge on this industry is not as vast as other professionals you could drive yourself crazy.
If your SEO circuits have gotten scrambled for one reason or another here are some things you should think about:
Do you know everything there is to know about SEO? Are you running at 100% industry knowledge with your campaign? You can never know everything. Sign up to many different high powered industry leading source newsletters and start educating yourself on the SEO industry and also your own on a daily basis. You could potentially find something new that you could be applying to your search engine marketing efforts for your own business that you are unaware of.
Here are some great resources for you to learn everything there is to know:
Don’t panic, search engine optimization takes a very long time to really start working so depending on when you started and how fierce your industry is no matter how much you kick things up you are going to get the same response for the most part. Follow your strategy and sprinkle in some new stuff here and there along the way. Things take time to really start moving around so it will take a little while before you see real nice results. Focus your efforts like social media marketing while you give your SEO time to grow.
Are you outsourcing your writing and paying a buck for PR or an article? Chances are the quality is close to poor if you are. SEO is not about quantity any longer. There is a very large quality ingredient that is becoming much more important as time goes on. The days of hammering away a thousand articles is over. Who do you see more and more in the first few pages of search results? I don’t know about you but I am starting to see more industry leading sources than landing pages that have been over “scienced” to appear in search results. When it comes to SEO/SEM if it is too good to be true chances are it is.
The industry is evolving and it changes almost every day. Things take longer and require much more quality than ever before. The days of quantity in SEO are slowly coming to an end so it is even more important to really start thinking about what you put out there for the search engines to find. Take your time and do it right on the first attempt.
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