The beauty of online content writing is in its versatility. It’s designed not only to match your readers’ taste but also to look appealing to Google. A thought-provoking, engaging text will leave your audience with a come-back taste. But taking them on your website in the first place, that’s the tricky part. That’s why you need proper SEO content, conceived and written by the book.


To help you boost your chances to be visible and maintain organic traffic, we’ve gathered 5 editing and proofreading resources to create Google-friendly content. See you on the first search page!


Hemingway App

Hemingway Editor


Whenever you feel like writing a passionate piece of work and sharing it online, consider getting this app. It will cut off your wings a little so that you remain with your feet on the Internet. It has nothing to do with your talent, don’t take it personally. But writing for the web is different than writing a book or any other piece of work, for that matter. You need short, accurate sentences, to deliver information in the easiest way possible.


Hemingway app also helps you adjust your text, by offering a readability score, just to make sure that you stay on track. It will highlight heavy sentences and give you useful alternatives instead. However, we suggest you check your content in a proofreading service online whenever you have the chance, just to make sure your content is in good hands.





This is a fantastical tool for adjusting your writing to a specific targeted audience. It has the same working principles as “Hemingway,” but with a different approach. It offers a readability score, but instead of urging you to make changes, it determines a precise age group for your potential viewers. This way, you will know exactly how to reshape the content so that it’ll perfectly suit your target audience.


You need this kind of adjustments to reach your readers. If for example, you are writing for teenagers who love playing sports, you should stick to a friendly, simple vocabulary, instead of using complicated phrases.





It is so easy to lose yourself in the content, especially if you are a freelancer with so many daily projects. This is precisely why double-checking your texts is so important. At a glance, you might be tempted to overlook this final step. Big mistake. Knowing content writing, but doing it chaotically is like not knowing it at all. Check out PaperRater.


After resting your fingertips, perhaps you will want to read your piece of work out loud so that you can spot any hard-to-read sentence. Tip: if you got the time, proofread your text early in the morning, with no distractions around you. You’ll then have a clearer picture of the final result, and you’ll see the content with fresh eyes.


Then we suggest you do a spell-checking using “PaperRater,” an online proofreader every writer should know about. This fantastic tool helps you:

– Check the grammar by finding any mistakes and correcting them;

– Detect plagiarism, by comparing your paper with other billions of documents;

– Improve your writing by making useful suggestions whenever necessary.


Sounds like the ideal teacher, right? Call it wherever you like, but it’s one of content writers’ favorite online instrument that makes an in-depth proofreading, indispensable for every professional. Of course, you can always ask expert writers for help, there are plenty of qualitative custom writing services out there to choose from. This is an option we’d suggest especially when you feel lost or out of inspiration.


Keyword Density Checker

Keyword Density


This smart, easy keyword density tool is a life-saver, trust us. Because you can’t just haphazardly launch the keywords into your text, you need a plan. Take into account that the perfect keyword density revolves around a 3% range. So it’s like making a soup: too many noodles will make the colorful, tasty vegetables look insignificant.


However, finding a balance between good, valuable information and the proper use of keywords can be overwhelming. Keyword Density Checker will not work miracles, but it’ll send you red flags whenever some particular words appear to take over your content. Simply paste your URL or your text inside the box, and you should see the results right away. Based on these findings, you’ll know what corrections to make, without affecting the rank on search engines.


Stuffing too many keywords hoping that you’ll rank better might not be the perfect plan. Instead, keeping it simple and blending nice content with Google friendly writing does sound better. You know what they say, less is better.


Easy Word Count

Word Counter


This is a free online word count tool that you’ll want to put on the list. Google loves long content, there’s no secret about it; so make use of the unlimited space has to offer. Neil Patel, the owner of Quicksprout, agrees that


“the average content length for a web page that ranks in the top 10 results for any keyword on Google has at least 2,000 words.”


We’d suggest you don’t overreach either; otherwise, you’ll lose your readers on the way. Too many characters and the text becomes tiresome.


“Easy Word Count” helps you keep a track of your words, allowing you to adjust the length of your text in real time. Depending on the type of content you’re working at, a body of text should have a different length to be SEO friendly:


  • At least 300 words if you are working on a blog post. About the same number also goes for a product description, for instance.
  • About 1.000 words for a homepage;
  • More than 2.000 words for an online essay.


Of course, counting on quality is always a safe bet, but quantity is not something to neglect, either. After all, it is all about finding the right balance.


To sum up, we encourage you to take advantage of these online tools when writing online content. They’ll make your life so much easier, and you’ll maybe have time to properly enjoy the morning cup of coffee every writer deserves. What about you? What are your “secret weapons”?



Lori Wade is a freelance content writer for Before Writing who is interested in a wide range of spheres from education and online marketing to entrepreneurship. She is also an aspiring tutor striving to bring education to another level like we all do. Lori is used to handling many writing orders at the same time and as she likes sharing her ideas and experience, she decided to write a great article for you to show how multiple tasks should be dealt with. If you are interested in writing, you can find her on Twitter or Google+ or find her on other social media. Read and take over Lori’s useful insights!