website traffic

 

You know you’re a marketer when you sit in a car on the highway, it’s all scary, and all you can think about is, “Why can’t I drive traffic to my site like this?”

 

According to the survey, 63% of business professionals face the challenge of finding staff with sufficient experience in content planning, which is one of the main drivers of website traffic.

 

Between writing a new blog post, collecting WooCommerce donations, posting on social media, and setting up a new email campaign, it’s hard to look back and see what drives traffic to your ‘ websites and what not.

 

The list below will help you increase your website traffic, generate more leads, and increase your ROI.

 

#1. Target topics with search traffic potential


Undoubtedly, search engine optimization (SEO) is one of the best ways to achieve permanent and long-term results. As long as you rank high on Google, you can generate consistent traffic to your website.

 

To do this, you need to write about topics that people are judging. In another: the subject is trade. Prioritize your list of issues by focusing on those that build your value (the topic that makes your product or application most important to solving a problem it’s established).

 

#2. Organic Social Media


Native social media is not a new strategy, but marketers should look into it. In addition to posting to social media, you can also use Instagram Stories (hello, swipe up feature!), Live Video, IGTV, or Facebook Messenger. The key to traditional social media is the early adoption of new features.

 

It’s also essential to have a diverse social media strategy and use the right social media platforms, not just Facebook, Instagram, and Twitter. Platforms like YouTube or Pinterest can generate more traffic to your website.

 

#3. Answer questions on Quora


Quora is a Q&A site where anyone can ask or answer a question. This means you can answer questions in your niche, build your authority, and generate traffic for your website along the way.

 

Finding the right questions is essential. This is because Quora is a human-powered site, meaning thousands (if not millions) of people ask daily questions.

 

If you want someone to read your answer, add it to their story, and then click Vote or Share, you must make a secure copy. Luckily, there are text editors that make this task easier.

 

Quora moderators will not hesitate to delete your answer (or ban you) if they think you are only here to pump traffic to your site. They will be happy if you link to something else if you are critical. Most of Quora’s answers are tedious and very confusing. Storytelling helps keep the reader interested.

 

#4. Work with Influencers 


We know that customers are more likely to buy from the organizations that are talked about the best, but how do you create the best word of mouth? First, make your customers happy. Second, work with active people.

 

Influencer marketing is not a process. It’s a budget for driving traffic to your website. When advertisers post discount codes, links, reviews, or giveaways, you connect with their audience to traffic to your website.

 

#5. Post native LinkedIn articles


The world’s largest professional network is an essential social media platform in its own right, which means you should be posting content regularly on LinkedIn. This can increase traffic to your website, increase the number of visitors to your LinkedIn business page, and boost your reputation in your industry. And you don’t have to reinvent the wheel – write a picture on a recent topic or reuse what you’ve already written.

 

#6. Get interviewed on podcasts


Podcasts are quickly gaining popularity in Australia and the US. Hosting your podcast or participating in someone else’s podcast can be a great source of online traffic. A backlink also increases the credibility of your website. Review all podcasts relevant to your industry and reach out to the show to request an interview or article for an event.

 

#7. Start an online community


People want to have their say and their say on topics they are passionate about, so building a community on your site is a great way to start a conversation and increase traffic. Implement a solid feedback system using third-party solutions like Facebook or Disqus comments, or create a dedicated forum where visitors can ask questions. However, remember to manage your community to ensure that the minimum standards of behavior are met.

 

#8. Transcribe & repurpose your videos 


About 8 billion videos are watched on Facebook every day. Most of these videos happen on mobile devices, and one study found that 85% of them are viewed without sound. Upload your videos to an inexpensive service like Rev.com. Upload your Facebook square video with captions, upload your social media video to YouTube, and then go further. Copy the translation into a blog post with an embedded YouTube video. This will improve your video and give you a YouTube backlink and more keywords in the text for a rich SEO website.

 

#9. Have a resource center


Videos and blog posts aren’t the only types of content you should create to educate your audience and build trust. Don’t forget white papers, downloadable guides, tutorials, webinars and more. As you develop these lead magnets and use them elsewhere on the web, collect them on the resources page. A library of social media content will surely attract visitors who will return to your site.

 

#10. Improve your page speed


Have you ever found yourself waiting thirty seconds for a web page to load? So do I. If your website takes a long time to load, your ranking will be higher. Speed ​​has always been a ranking factor; now, it’s more than refreshing pages. Make sure your pages are as user-friendly as possible, including file sizes, page structures, and third-party plugins: the faster your site loads, the better.

 

Takeaway


Internet marketing is crucial if you want to be successful online. There are many ways to get more visitors, but not all of them work. You must focus on creating shareable content, building relationships, and tracking results to achieve conversions.

 

By following these tips, you will be able to generate the traffic you need to be successful. What are your favorite traffic growth strategies? Let us know in the comments below.

 

Driving Website Traffic

One of the most stressful situations for any website owner is the idea of not having anyone viewing the content that you have worked so hard to create. Even after trying a lot of different ways, you still find your statistics still suck and you find yourself running out of motivations to continue working on it. But don’t give up just yet, there are still plenty of ways you may not have tried, and new strategies are coming together every day.

Paid Advertising

While this isn’t always suggested as a go-to strategy for people who are just starting out with their websites, the option is always on the table. Paid Advertising is great because it is reliable. You are guaranteed to see some results from the advertising and that is why it is still around. However, before you even consider Paid Advertising, do your research. Doing your research on keywords to target can mean the difference between a successful campaign and one that falls short of your goals.

Social Media

Social Media is one of the most important aspects in our day-to-day life but there are some that are failing to harness the power of social media for their website to make it successful. So how do you do this? Simple, you work hard on marketing your social media page as well as your website. Have a link to your social media pages on your home page and direct people to like your page or follow your Twitter. Make sure they are constantly updated so they don’t look outdated and be active. What people fail to realize is that the more people that like your page, the more others will see it and don’t even dare forget about retweeting! The more attractive your social media pages are, the more visitors your website will see.

Guest Posting

All around the internet, you see people who have been posting on blogs that are not their own with a link to their own website. This plays an important part, because they are doing two things with this. They are advertising their own site and they are creating backlinks to their website and those that Google want to use. Another interesting thing now is there are certain times when Google will link a name up to the Google+ Profile, creating more chances for your name, and therefore your website to be put up there. Don’t be afraid to contact blogs and websites asking if they are interested in guest posts, the worst they can say is no, right?

Email Marketing

This is one of the more difficult, but one of the more reliable ways to build traffic. While it does work, it is also hard to do. So if you can afford the cost, make sure to look for a professional. Finding an Email Marketing Consultant to aid you in your attempts at Email Marketing can help you avoid any blunders that might come up as you work towards your goal of a successful Email Marketing campaign. For those of you that haven’t heard about it. Email Marketing is the advertising that shows up in your inbox from time to time with tantalising offers and interesting tidbits.

Affiliates and Partners

If you have something to offer, offer it to sites that are similar to you. Of course, ask them to reciprocate and you will find that you can share the traffic of each site. While this method isn’t as reliable as the others I have placed on this list, it is one of the more effective methods of marketing. It creates word of mouth, and those loyal to your new partner are more likely to look at your website and help you out!

Patience

I know, this is kind of a fake answer, but you have to be patient with anything you do when it comes to marketing. Most of the time you won’t see instant results and stressing as you constantly refresh your Analytics provider won’t help. Take the chance to build more backlinks to do better in the Search Engine rankings and write more guest posts. Just keep working on your projects, and good things will come to those who wait.

In the end, none of these points are extremely reliable but these are the most reliable sources for you to create traffic. Creating a web presence is not the easiest things to do and neither is increasing your traffic but the harder you work and the better your content, you should find yourself with more traffic than you can handle.

Author Bio

Bret knows everything there is to know about SEO, which is partly because he spends an unhealthy amount of time on the internet. He loves surfing the web so much that he decided to make a living off it and ended up reading and learning all there is to learn about various aspects of SEO.

10 Ways to Drive Traffic

Getting periodic traffic spike is easy. Getting consistent traffic to a site similar to TechCrunch.com, Mashable.com, Forbes and others is easier said than done. Most of the websites die a natural death after few months because they couldn’t do enough to get consistent traffic. In this article, I will give you 10 ways to drive not just any traffic but consistent traffic forever.

Keep The Website Updated

This doesn’t mean publishing a lot of posts daily. Search engines do love to index latest information throughout the web. If you want the site to look good in search engine rankings, update it regularly. If you are running a news oriented website, it becomes more relevant to update it multiple times. Content freshness is essential.

Easy Website Navigation

Cluttered websites drive people away. When a visitor lands on a site, the visitor wants to browse effortlessly and not get lost in a maze of text and images. Complicated navigation pointers are absolutely discouraged. Tabs like Home, Contact, Advertise, and Support should be visible clearly.

Add RSS Or Bookmark Button

If the visitor likes the site, give the visitor enough ways to return back anytime without having to remember the web address and typing it on the search bar. Add a RSS button or a bookmark button for the reader. Repeat traffic is one of the best ways to draw traffic consistently.

Build A Strong Linking Funnel

Would you choose your site to be linked with TechCrunch.com or a 3-month old blog? What are the chances of your site link to remain on TechCrunch.com for a longer duration than that of the 3-month old blog? Clearly, the first option is more feasible and will help to create a strong linking funnel. The point is to connect with authority websites that will send traffic even after many days, months and years.

On-Page SEO

Do not stunt the growth of the site by not following safe on-page SEO practices which includes things like adding keywords, good quality content, tags and internal links. If budget allows, consult any on-page SEO expert for guidance.

Online Classifieds

Adding your site to relevant online classifieds is also a good way to get consistent traffic but you have to get the site listed repeatedly. Offer products or services, create an advertisement and float it to hundreds on online classified portals.

Follow Internal Link Building

Whenever you publish something, link few words or phrases with other blog posts previously published. This way you give the reader more reasons to stay on the site and check out other content pages. However, the internal link development should be relevant. Don’t try to overuse it for sales pitch or directing visitors to affiliate products.

Focus on the Title

Instead of writing ‘best ways to make money online’, you can write ‘how to make money online with AdSense’. In this, you are giving the readers a specific reason to check out the post. Again, instead of writing ’10 reasons AdSense bans you’, write ‘Top ways to get banned by AdSense’. Here, you are using reverse psychosis and intriguing the reader. The choice of titles depends on the target readership.

Provide a Subscription Link

It’s similar to adding RSS and bookmarking link. By adding a subscription link, you are encouraging the reader to remain in contact with your site. By subscribing, the reader will get real updates of site content and visit again and again.

Get Account on Content Syndication Networks

Networks like AllTop.com, BizSugar.com and Scoop.it and great content syndication and content curating networks. Be active on these networks and build some repute.Don’t flood it with your site links. Let people come to know about you and the site naturally, traffic will follow soon.

It is not easy to build consistent traffic. You have to work hard but the end result is worth it.

Author Bio

Priyanka is a professional blogger and an internet marketing strategist. She help online marketers to generate popularity and sales through free online classifieds . Currently working with wohho.com – a free classified site in India where you can search and post free classified ads for promoting your business to larger scale.

 

Does It Work?

There is no doubt about it, website marketing is absolutely crucial when it comes to any sort of success online these days. Facebook type growth only comes around once every generation or so. These days, strategic marketing for a website is just as important as having a professionally designed website. With that marketing comes the need to measure how your marketing works which is going to be important if you want to understand just how well your efforts are being executed. I have seen people spin their wheels until they were blue in the face and still not a single positive result occurred from their actions. It is always important to understand what is working and what should be kicked to the curb.

Keep in mind that success online must align with your business goals. For some companies it is just branding, for others it might be rankings and for some they just want the phone to ring a bit more. Everyone has different goals and your website marketing efforts should always align with those goals.

Here are some ways you can measure your website marketing effectiveness:

Website Traffic

There is this great little program (sarcastic voice) called Google Analytics that can show you all your website traffic for free! If your website marketing effectiveness is heading in the right direction Google Analytics will show you. It identifies all your traffic, where it is coming from, what type of browser people are using and what geographic location most of your traffic is coming from. A wonderful tool that can give you an enormous amount of insight.

Google Analytics Screenshot

Google Analytics Screenshot

Rankings Increase

If your marketing efforts are directly executed with a rankings goal in mind there are ways to measure those rankings properly. Keep in mind that Google hates rankings driven marketing efforts because they take it as a direct manipulation of the search results. With that said there are numerous ways to still take a quality approach to increase your rankings utilizing good, solid marketing & branding efforts. There are even different software solutions that can help you identify where your rankings sit and how they move each month.

Here are a few:

Industry Influence

Industry influence is something that is very important when it comes to website marketing effectiveness. How do people perceive your voice? Do they listen when you speak? These are important questions to ask yourself when marketing your website online. When you are marketing a website your voice is all you have. That voice either has weight or it doesn’t. One way to build up that weight is through content marketing, social media and having an active blog. Online influence is not something that occurs overnight but there are ways to measure that voice.

Here are a few ways to measure your online influence:

Klout Video

Let’s face it the internet has a lot going on these days and nothing is straight forward. There can often times be an endless amount of reasons why a particular website is not functioning the way that it is supposed to on the web. Everything from design & development to what you are doing to market the site could be having a negative impact on your online brand. It also might be that nobody wants what you are offering which is a whole other story to deal with. Things online need quality and a certain element of uniqueness to them.

Here are 20 reasons why your website might not be functioning how it should.

  1. You have a poor user experience on your website and web traffic is simply turned off.
  2. You have broken links in your navigation and in your content.
  3. Your website loads very slowly causing frustration levels to grow.
  4. Poor design & development throughout the site.
  5. Lack of conversion aspects built in (lead form, phone number, email, etc…)
  6. Not enough personality to the brand.
  7. Too much personality spewing out of the brand.
  8. Website catered to the wrong demographic.
  9. Poorly written website content.
  10. Too much SEO efforts.
  11. Too many Google ads throughout the site.
  12. Too many affiliate links all over the place blinking up a storm.
  13. Poor use of website images.
  14. Abandoned or blank company blog.
  15. Lack of website updates.
  16. Poor URL structures throughout the site.
  17. Frequent server hosting crashes.
  18. Site dynamics causing web browser crashing.
  19. No attention to detail anywhere.
  20. No social interaction attempts with your audience.

The list can really go on and on and it is important your website does not fall prey to any of these elements on this list.

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