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What is a web host?   A web host is a company or individual that allows you to use their servers in order to keep your website live and operational.   What is the benefit of having a web host?   Having a web host keep your website live will […]

It shouldn’t come as a shock that eCommerce is growing — fast. More and more shoppers each year turn towards their computers and portable devices to conduct all their shopping needs. This is a trend that is not likely to change. It doesn’t matter if you are a local business […]

Digital marketing has reached a new maturity stage. Businesses are now more than ever focused on qualified traffic that drives in revenue, compared to the good ole days where it was all about traffic. Social media has been questioned by many professional marketers and businesses because of the lack of […]

Social media promotion will become one of the pillars of content marketing in 2015, predicts Jayson DeMers, who has been tracking digital marketing trends in Forbes for the past three years. DeMers sees this as a natural development of the current emphasis on content-oriented strategy, as marketers shift their focus […]

Today’s marketer has come a long way since the early days of SEO where things looked more like a mad science project than anything else. Today’s web marketing landscape brings some new and exciting channels to the table. Channels that incorporate part artist and part scientist for proper execution.   […]

Today the majority of people completing Google searches are not looking for a splattering of information on a variety of topics. They are typically looking for something that answers a specific question, something that is clear and concise, something visually stimulating. Site visitors want a positive user experience. And of […]