6 Reasons Why Every Lawyer Should opt For Pinterest

pinterest for lawyers


Every time a social networking medium grows popular, many will talk about how it can be used by many businesses for marketing. Pinterest, a pinboard-styled photo-sharing social network, isn’t different. A Pinterest user’s interests are now accessible to the planet in a visually lovely format. Users can collect photos linking to products and services they like, creating their own visual boards or pinboards. In addition, they follow pinboards of those they find interesting. But how can a lawyer use Pinterest effectively?


Pinterest has been among the fastest-growing social networks ever to hit the web, and it’s among the top 3 most popular social networks in some countries, such as the U.S. It comes up after Twitter and Facebook, both well-known worldwide and has countless users. LinkedIn comes up fourth. More than 80% of the ‘pins’ on Pinterest are repins, showing how viral content can be. So, how can attorneys benefit from Pinterest? This does not have to be on your radar, and what you need to think about if you decide to use it is how you can make the most of this very comprehensible platform to boost your ongoing internet marketing efforts. However, creating your own account with your name is recommended, as you should on every site.


Here are 6 reasons why every lawyer should opt for Pinterest


1. Share Profession-related Content


Like Facebook and Twitter, share others’ content since, as you already understand, to be perceived as a professional, you should show that you have the pulse on what’s happening on earth, not just your own world. Share this with Pinterest followers. You can have limitless boards, allowing you to focus on every board. This requires you to stay compartmentalized, organized, and shared truly.

2. Interact With Your Colleagues


It is visual Twitter. Similar rules apply. Pinterest has two critical aspects to it: social networking and visual bookmarking. While you’re busy pinning your favorite, do not forget how vital it is to engage other lawyers. One way, and that will take a while is to locate other pins you like and showcase them on your website in a devoted board, which is similar to re-tweeting someone’s great tweet or perhaps adding them to a certain ‘list’ you have created on Twitter of those you follow such as ‘tech lawyers’, ‘solo lawyer gurus’, ’employment lawyers’, etc.

3. Repurpose Your Best Internet Content


The time-conscious, intelligent lawyer will realize there is no need to reinvent the wheel. Just repurpose your greatest online content and then pin it on Pinterest. Take advantage of Google Analytics or, if you are a blogger, find posts that have produced the most retweets or comments on Twitter or have been shared on various other sites and pin them. You have now repurposed the content and just presented it to a new world of prospective customers or referrers of customers. If you must add the correct image to a blog post, simply do so.

4. Be Laser-targeted


When you make name boards, ensure you use professional keywords. Once you start pinning the right content to every board, you can also write a short description of what you’re posting to emphasize the content. The description ought to contain the relevant keywords as well. The more you’re laser-targeted, the simpler it will be for the audience to find and share the information.

5. Develop Your Own Style


There is no damage in creating a board dedicated to a hobby or an interest, too. If you love movies or are a runner, you must share this. The rules of Pinterest are no different than those of other platforms. If you love to tweet on various topics relating to economics, entrepreneurship, health, and demographics, you can do so on Pinterest, and you will most likely add more boards as you get the hang of it.

6. Know why you’re Creating Space on Pinterest


Get to know why you’re spending your time creating space on Pinterest just like you do with Facebook, YouTube, and Twitter. There are various ways Pinterest can promote a business. You only have to figure out when and if you will spend your time here.



Leave a Reply

Your email address will not be published. Required fields are marked *

Need Help with your Digital Marketing

Submit Your Info and We’ll Work Up a Custom Proposal

Need Help with a Project Common Form

  • This field is for validation purposes and should be left unchanged.