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Techniques for Smarter Digital Marketing

 Digital marketing is defined as the marketing of products or services using digital technologies, which includes mobile phones, display advertising, and any other digital medium. As a result, developing an effective digital marketing strategy is something that many businesses are...

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What Does My Business Blog Need?

 A business blog is an inexpensive way to connect with your target audience. Small business owners often realize a blog is an integral part of an online presence, giving them content to share on social media and offering value to...

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Digital Marketing Strategies for Software Companies – Tested and Proven

Most of the information you will find online about digital marketing is designed for companies selling physical products. If you want to run a bakery, you’ll find plenty of tips, and if you want to run an ecommerce-based business, there’s...

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How Many Blog Links Should You Share on Facebook (and How Often Should You Share Them)?

There’s a very good chance that you’re aware of just how powerful a regular, well-written, informative blog can be when it comes to lead generation and driving traffic. If you aren’t posting your blogs to your Facebook page (or if...

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How to Onboard New Customers Through Exceptional Marketing Techniques

Spending a little extra time onboarding new customers shows them they made the right decision choosing your company and that you care about their experience with your brand, even after you've taken their money.Most of the studies about onboarding relate...

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How to Maximize Your Digital Efficiency with the Neuromarketing Science

 Neuromarketing is finally gaining some popularity and has taken the world by storm. More organizations and companies are utilizing the science of neuromarketing to enhance their marketing experience. Despite the attention of it gathers, neuroscience marketing is still a relatively...

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Unusual Brand Partnerships That Work

 When brands get creative, unusual strategic partnerships can blossom. Over the years we have seen marketers team up, and sometimes the novelty alone is enough to make a product stand out from the crowd. Some favorite examples come from KFC, who...

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6 Ways to Use Social Listening to Enhance Branding in 2019

 Social listening is one of the most powerful ways to observe the market firsthand. It can help savvy marketers develop a marketing strategy based on people's real online actions and behaviors. While it might seem like a daunting or time-consuming...

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Why More Sites Should Have Motion Graphics in Their Design

 Digital technology has advanced more in the last 10 years than anyone might have imagined. Trends emerge every year, and some stay while others flop. One trend that's been around a while now is the use of motion graphics, where...

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Digital Advertising is Bigger than TV & Print in the U.S – Some People are Concerned

 For years now, digital marketing experts have predicted that someday soon, digital marketing would overtake traditional marketing on television and in print. As it turns out, someday has arrived. In 2019, the digital marketing giants known as Facebook and Google...

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