We turn lawns into leads—landscaper marketing with AI that targets the right neighborhoods, trims wasted ad spend, and auto-follows up before weeds take root.
Landscape Company Marketing Services
We turn lawns into leads—full-funnel marketing for landscape companies, now with a little AI muscle. We tune your Google Business Profile and local SEO to own the map pack, run profit-first PPC/LSAs to the ZIP codes that actually buy, and pair it with scroll-stopping social and conversion-ready landing pages (before/after galleries, service menus, financing prompts, tap-to-call). Our AI assists do the grunt work—scoring leads, zeroing in on high-value neighborhoods, forecasting seasonality, drafting on-brand copy, and auto-following up by text/email so hot inquiries don’t go cold. Reviews grow on autopilot, and everything pipes into your CRM with GA4 + call tracking, so you see cost per lead, cost per job, and which channels keep your crews booked solid.
We offer the following:
- Own the map pack: Tuned Google Business Profile, clean citations, and service-area pages so “landscaper near me” points to you.
- PPC & LSAs that pay back: Target high-value ZIPs, tight keywords, smart negatives—plus AI bid tweaks based on real lead quality.
- Social that shows the glow-up: Before/after reels, time-lapses, and geo-fenced ads that turn scrolls into site visits.
- Conversion-ready landing pages: Service menus, galleries, financing prompts, instant quote forms, tap-to-call—and A/B tests to keep lifting CR.
- AI lead handling: Score and route inquiries, auto text/email follow-ups, and book consults before competitors even call back.
- Reviews on autopilot: Ethical SMS/email requests, response playbooks, and on-site/GBP showcases to boost trust (and clicks).
- Seasonality, predicted: AI forecasts demand by ZIP/service (clean-ups, installs, maintenance) and shifts budgets before the rush.
- Track what matters: GA4 + call tracking + offline conversions in your CRM; live dashboard with CPL, cost per job, and channel ROI.
SEO Services
SEO that plants you at the top—and keeps you there. We tune your Google Business Profile, clean up citations, and build service + city pages for the jobs you want (design-build, maintenance, hardscapes, irrigation). Titles/meta that win clicks, helpful content (pricing, materials, timelines, seasonal tips), and photo galleries that actually rank. We add the right schema, speed up your site for Core Web Vitals, and weave smart internal links so Google (and customers) find the right page fast. Off-page, we earn real local links from nurseries, suppliers, HOAs, and community features—plus steady, ethical review growth. Everything’s tracked in GA4, Search Console, and call tracking, so you see rankings turn into form fills, calls, and booked projects.
You want your site to be:
- Map-pack visibility: Tuned Google Business Profile (right categories/services, photos, posts), clean citations, and service-area pages to win “landscaper near me.”
- On-page that ranks & converts: Dedicated service/city pages, click-worthy titles/meta, schema, smart internal links, and clear CTAs that turn visits into inquiries.
- Content that answers intent: Pricing/material guides, timelines, seasonal tips, FAQs, and before/after galleries that earn clicks—and trust.
- Authority, reviews & proof: Real local links (nurseries, suppliers, HOAs), steady review growth, Core Web Vitals speed, and GA4/Search Console/call tracking to tie rankings to booked jobs.
Website Design
Sites that win bids, not just compliments. We design landscaping websites that are fast, mobile-first, and built to convert: bold before/after galleries, project filters (service, style, budget), and clear service pages for design-build, maintenance, hardscapes, irrigation, and lighting. Tap-to-call and instant quote forms sit above the fold, with ZIP-based service checks, booking/scheduling, and financing prompts to remove friction. Trust lands on sight—reviews, certifications, warranties, and supplier badges—plus FAQs and pricing cues to pre-qualify leads. Under the hood: SEO-friendly structure and schema, Core Web Vitals speed, WCAG 2.2 AA accessibility, and map embeds for service areas. We hook into your CRM/dispatch and enable chat/SMS follow-ups so every visit can turn into a walk-through, estimate, or signed contract.
Social Media Marketing
Turn scrolls into site visits. We turn your landscape installs and maintenance glow-ups into thumb-stopping content—drone flyovers, before/after carousels, time-lapses, and seasonal care tips—across Instagram, Facebook, TikTok, YouTube Shorts, and even Nextdoor. We run geo-fenced ads to the ZIPs and HOAs most likely to buy, retarget site visitors, and use instant lead forms + click-to-call to book walk-throughs fast. DM autoresponders and text follow-ups turn messages into estimates, while UGC, review spotlights, and partner features (nurseries, realtors, builders) build trust. We handle calendars, copy, and community management (yes, we actually reply), wire everything into your CRM, and track what matters—calls, forms, and signed contracts—so creative keeps improving and your crews stay booked.
Google AdWords
Get booked, not just clicks. We run profit-first Google Ads (AdWords) for landscapers with tightly themed campaigns—design-build, maintenance, hardscapes, irrigation, seasonal cleanups—targeted to the ZIPs and HOAs that buy. Search and call-only ads come first (LSAs where eligible; PMax only after search is dialed). We add trust fast with extensions (call, location, sitelinks, pricing/financing) and cut waste with smart negatives (jobs, DIY, seeds/equipment). Clicks land on conversion-ready pages—before/after galleries, service menus, instant quotes, tap-to-call. Tracking is airtight: GA4, dynamic call numbers, and offline conversions from your CRM, so we bid to booked estimates—not vanity metrics. Dayparting follows your team’s response hours, budgets flex with seasonality, and we A/B test copy/keywords/landing pages (with click-fraud protection) to keep cost per lead dropping.
Email Marketing
Keep your crews booked between seasons. We build email that actually drives walk-throughs and signed contracts: branded templates, clear CTAs, and automations that follow up quotes, nudge open estimates, and trigger seasonal reminders for cleanups, irrigation start-ups, mulching, and aeration. Segmentation targets the right homeowners by ZIP, service interest (design-build, maintenance, hardscapes, irrigation), and lifecycle stage (new lead, estimate sent, active, dormant). We pair campaigns with SMS for fast replies, add review/referral nudges, and upsell maintenance plans after installs. Under the hood, we handle copy, design, and deliverability (SPF/DKIM/DMARC), sync with your CRM, and track what matters—opens, clicks, consults booked, revenue per send, and lifetime value—so every send earns its keep.
Why Choose Us
Choose us if you want lawns turning into leads—fast. We specialize in landscapers, target the ZIPs and services you actually want (design-build, maintenance, hardscapes, irrigation), and pair a conversion-ready website with map-pack–winning SEO, profit-first Google Ads, and social that shows the glow-up. Our light AI assists score leads, forecast seasonality, and auto-follow up so good inquiries don’t go cold. Everything plugs into your CRM with GA4 + call tracking, so you see cost per lead, cost per job, and real ROI in a clean dashboard. Clear scope, quick launches, responsive support—no fluff, no long contracts—just steady growth and a calendar that stays booked.
If you have any questions or would like to chat about a digital marketing plan of attack call or text 617-959-3144 or email us at info@brandignity.com.
Results
Before onsite SEO work
- 27 keywords in position #1
- 43 keywords on page 1
After onsite SEO (30 days)
- 21 new keywords in position 1
- 19 new keywords on page 1
- 36 new keywords on GMB position 1
- 18 new keywords on GMB top 10











