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April 17, 2014
A 7 Step Cheat Sheet to Win Back Abandoned Shopping Carts
Did you know that 99% of first time visitors to an e-commerce site do not make a purchase at all? This figure is a combination of people who browsed for a while, then moved on and people who simply bounced …
April 15, 2014
How to Use Social Media Games to Market Your Brand
Research from Chadwick Martin Bailey shows that 51 percent of Facebook users and 67 percent of Twitter users report themselves as likely to buy from a brand they follow socially more than one they do not. For brands, attracting followers …
April 14, 2014
Can Google Distinguish Between Popularity and Authority? Google Weighs In
Since its foundation in 1998, Google has become one of the world’s most popular search engines. The quality of results from that search engine is the responsibility of a team led by Matthew Cutts. On April 2nd, 2014, Cutts provided …
April 11, 2014
B2B Online Marketing – 5 Things You Should Be Doing to Achieve Success
Online business owners have an increasingly vast amount of tools and resources at their disposal. B2B online marketing has become increasingly effective, provided that online marketers are effectively utilizing all of the tools available to them. 1. Use E-Mail E-mail …
April 8, 2014
Which are More Effective, Native Ads vs. Banner Ads?
Advertising can be very powerful but not all advertising is created equal. Banner ads have been producing visibility and traffic for advertisers for quite some time now but native ads have infiltrated the advertising space with authority. Targeted content specific …
April 4, 2014
How to Grow your Instagram Audience
The best way to grow your Instagram audience is through great content, but with 200 million followers to date (March 2014) and a whopping 60 million photos shared per day it’s not easy getting your account to stand out above …
April 3, 2014
How One Press Release Got First Page Google Love in Less than 24 Hours
There’s a lot of debate these days about whether online PR can be effective in a world of overhauled search algorithms, social media pushes, and a fast pace that generally pushes big news off the front page almost as soon …
April 2, 2014
Your Anti-Social Blog: 5 Reasons Your Blog Isn’t Getting Any Social Shares
Building a consistent traffic base is the most frequent conundrum that modern bloggers face. With more competition than ever before, it takes a cleverly honed approach for a blog to truly succeed. Boosting traffic is the most basic concern of …
April 1, 2014
Content in Context: Creating Content People Actually Read
Thanks to its wide reach and low per-lead cost, content marketing is quickly gaining in popularity among B2B and B2C companies of all sizes. Marketing Sherpa said in a 2013 report that content creation is ranked as the single most …
March 31, 2014
6 Best-Kept Tips to Organically Boost Instagram Followers!!
Making an account on Instagram is quite easy. However, getting started on Instagram necessitates a consistent use and interaction with other people. Receiving followers organically requires a lot of time and hard work. Although gaining followers isn’t easy, following some …
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Brandignity is a Naples, FL based, white hat search engine optimization (SEO) & marketing firm that is devoted to helping our clients build their brand and market their business' websites online. As search engines evolve they require a more comprehensive web marketing approach to all SEO related efforts. At Brandignity we put on our best "marketing hats" for every project we take on.