• Home
  • What We Do
    • Search Engine Optimization
    • Local SEO
    • Design & Branding
    • Conversion Rate Optimization
    • Mobile Design & Development
    • Social Media Marketing
    • Marketing Automation
    • Pay Per Click
    • Reputation Management
    • Content Writing
    • Mobile App Marketing
    • Consulting
  • Partner
  • Company
    • Partner Program
    • Free Resources
    • Testimonials
    • Portfolio & Case Studies
    • Associations
    • Clients
    • Industry Recognition
    • The Team
    • FAQ
    • Write for Us
  • Free Analysis
  • Industries
  • Blog
  • Contact

5 Marketing Graphic Design Secrets From the Pros

    Home Website Conversion Tips 5 Marketing Graphic Design Secrets From the Pros
    NextPrevious

    5 Marketing Graphic Design Secrets From the Pros

    By Maciej Fita | Website Conversion Tips | 0 comment | 16 January, 2014 | 0

    Graphic Design Secrets

    Graphic design is more than just making a pretty advertisement or winning logo. This field is also not restricted to individuals with advance degrees. Brilliant design concepts can be created by companies and webmasters without obtaining additional schooling. By using some basic tips, newbies can start figuring out some of the best kept secrets of graphic design.

    Beauty Takes Second Place

    Gorgeous websites and pretty logos are great, but they will not create sales. The goal of a website is to give visitors a tour of the site. Customers need to be able to visit different pages with ease and discover points of interest. Although a beautiful design is appealing, the website has to be designed in a user-friendly manner.

    Infographics

    Some of the latest tricks to grab readers involves using Internet memes and infographics. Images from Infographic World or similar sites are great for finding infographics. The best graphics convey a message, but are easy to understand. These catchy images are then shared by readers on social media sites. Before long, this type of activity becomes viral and the website receives an influx of visitors.

    Money Matters Less Than You Think

    The old adage says that people get what they pay for. Although this is sometimes true, a good website and design does not have to be excessively expensive. Some graphic designers prey on unwitting website owners. They charge exorbitant costs that are not necessary for the actual project. Before hiring a graphic designer, individuals should figure out the budget that they can afford and pick a designer in that price range. In addition, individuals should look at examples of the pages that the designer has made in the past. If the past work history is the right style and the budget fits, the graphic designer is the right person for the job.

    Consider Branding

    Website design is not just about pretty pictures and a good layout. The best graphic designers use the site to create a specific brand. Each page is designed to represent the brand identity and appeals to a target market. To do this, the graphic designer has to be told more about the company’s marketing message and values. With the right information, they will be create a website that appeals to the target customer.

    Psychology Matters

    McDonald’s and other restaurants use to design their storefronts with red. This was done because studies showed that customers were hungrier and ate faster when the color red was present. Website owners need to use studies and psychological techniques to obtain and retain customers. The best graphic designers understand how a specific customer thinks and how they can use this information. By doing this, the graphic designer is able to create a website that captures and holds the reader’s attention.

    No tags.
    Maciej Fita

    Maciej Fita

    Hey! Thanks for reading our posts. I'm the Marketing Manager here at Brandignity. I've been quoted on various publications including Search Engine Watch, Mashable and Inc.com. At Brandignity our passion for this industry is strong. Don't hesitate to contact us with any questions. Thanks!

    More posts by Maciej Fita

    Related Post

    • The 5 Best Marketing Tips to Propel Your Plastic Surgery Practice Forward in 2019

      By Maciej Fita | 0 comment

      Plastic surgery is a growing industry around the world, particularly in the United States. More people than ever before turn to modern cosmetic surgery, and while this means that your potential client base is growing,Read more

    • CX With Your Live Chat

      How to Create the Optimal CX With Your Live Chat

      By Maciej Fita | 0 comment

        What do your customers want? Figuring out the answer to this question gives you an edge over the competition and develops an ongoing relationship with your clientele.   People like live chat more thanRead more

    • Keep Website Visitors

      Why Do People Leave Your Website? 5 Things Website Visitors Hate to See

      By Maciej Fita | 0 comment

        Just as it’s important to focus your efforts on the things that make good web design better – informative content, high-quality photos, and an easy-to-use interface, it’s also important to think about the thingsRead more

    • Client Testimonials

      How to Show Off Your Client Testimonials on Your Website

      By Maciej Fita | 0 comment

        Client testimonials are one of the most powerful forms of promotion. People are much more likely to listen to the thoughts of someone they consider a peer than what your company has to sayRead more

    • Business Strategies in 2019

      How eCommerce Businesses Should Improve Their Business Strategies in 2019

      By Maciej Fita | 0 comment

        A business that’s online exclusively faces a few challenges that those with physical locations don’t. Attracting the right customers is only one element of the battle to run a successful store online.   E-commerceRead more

    • Small Business Branding

      6 Brand Building Tips for First Time Small Business Owners

      By Maciej Fita | 0 comment

      The Internet has leveled the playing field for scores of small business owners, enabling them to get their products and services out to the masses easily and at a fraction of the cost. However, itRead more

    • gdpr compliance

      Why the GDPR Is Changing the Web Industry for the Better

      By Maciej Fita | 0 comment

      In May 2018, the General Data Protection Regulation (GDPR) went into effect. The new rules apply to the way companies protect and handle information collected from citizens living in European Union (EU) countries.   However,Read more

    • Conversion rate optimization, CRO concept and lead generation.

      6 Web Features That Will Lead to Higher CRO

      By Maciej Fita | 0 comment

        No matter what type of business you run, converting site visitors into customers is the root of success. Figuring out ways to optimize your conversion rates isn’t easy. The number of leads collected translatesRead more

    NextPrevious
    Facebook
    Tweets by @Brandignty

    Newsletter Sign Up

    You want free tips sent directly to your inbox? Industry insider information? Submit your email below and we'll put on our weekly newsletter.

    Your Email (required)

    *Your email is 100% safe and will never be sold to third parties.
    Brandignity

    Get Social With Us

    Contact Us

    Address: PO 8036 Naples, FL 34101
    Phone: 866-250-4541
    Email: info@brandignity.com
    Privacy Policy | Brandignity LLC Copyright
    • Home
    • What We Do
      • Search Engine Optimization
      • Local SEO
      • Website Design & Development
      • Social Media Marketing
      • Pay Per Click
        • Bing
        • LinkedIn
        • Facebook
      • Content Writing
        • Content Integration Marketing
        • Blog Writing
        • Press Release
        • Website Copy
        • Articles
      • Email Marketing
      • Reputation Management
      • Mobile App Marketing
      • Mobile Design & Development
      • App Store Optimization (ASO)
      • Consulting
      • Conversion Rate Optimization (CRO)
    • Turnkey
    • Industries
      • Accountant & CPA
      • Airline
      • Automotive
      • Bank & Finance
      • Consumer Products
      • Medical
        • Dentist
        • Plastic Surgeon
      • Education
      • Fashion & Clothing
      • Food & Beverage
        • Grocery Store
      • Non-Profit
      • Real Estate
      • Technology
      • Tobacco & Alcohol
        • Marijuana & Cannabis
        • Alcohol Marketing
    • Company
      • Portfolio & Case Studies
      • Associations
      • Clients
      • FAQ
      • Free Website Analysis
      • Industry Recognition
      • Our Approach
      • Free Resources
      • SEO Reseller Program
      • Testimonials
      • The Team
    • Blog
    • Contact Us