Brandignity’s Barber Shop Marketing Services

Barber shops are still incredibly popular, whether you’ve chosen to open the traditional shop or you’ve gone more mainstream with your ideas. There are still plenty of people who search for that barber shop experience, too. However, if you’ve found that driving people into your barber shop has become a problem, it’s time to look at your digital marketing. Brandignity can help you improve your traffic, both online and off.

Do People Know Your Barber Shop Exists?

Before you can get people into your shop and ultimately into your barber’s chair, they must know that your business exists. If you don’t have an SEO optimized website, and if you aren’t active with social medial, then you’re missing out on a massive opportunity. Studies have shown that people are far more likely to turn to the internet when they’re ready to buy a product or service than more traditional means, including word-of-mouth.

Sooner Is Better than Later

If you’re still thinking about building an online presence for your barber shop, now is the time to act. Mainstream salons are already capitalizing on the millions of people browsing the web each day, and if you haven’t gotten your foot in the door, you’re likely going to be left behind. Brandignity can help you create an online presence that will improve your brand and get your name out there for the public to see. This way, when they’re in need of a cut or shave, they’ll know exactly where to go – to your barber shop.

A Marketing Plan that Grows with Your Business

Even if you’re only operating one location now, chances are good that your goal is to expand at some point in the future. When you open new locations, how will you let people know? If you have an online presence, especially on social media outlets, you can get the word out with a single post. You can also generate a sense of anticipation, which will drive even more people to your grand opening. As you can see, online marketing grows right alongside your business at your pace, whether you open one extra location or you expand on a national level.

Reach Customers 24/7

With traditional marketing, such as television and radio ads, chances are good you’re reaching out to people who haven’t really been thinking about getting a haircut or shave. You’re risking your success on the notion that they’ll remember your company when they do need these services. These days, people turn to the internet when they want something, and it’s up to you to be there for them when they do. A solid online presence allows you to reach out to the right people at the right time.

Brandignity knows that your barber shop’s success is important to you, and that’s why we have worked hard to gain the knowledge and expertise required to help you grow your company’s online presence. The more people who can find you on the internet, the more likely you are to succeed in the long run. If you need help please don’t hesitate to email us at info@brandignity.com or call 866-250-4541.