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Black Friday eCommerce Strategy Guide
Black Friday is a staple shopping day for customers worldwide, and the day kicks off the holiday season. For many years, Black Friday was an in-person event with videos of excited mobs rushing into stores to grab the best deals on limited stock, but those days might be behind us […]
5 Bold Industrial Web Designs That Have Our Full Attention
Industrial designs have an intense, modern look that translates well for manufacturing and industries looking to make a bold statement. Traditionally, industrial companies used a range of masculine colors, such as charcoal gray, black and brown. Today, they can use a full rainbow of colors to get their point across […]
3 Digital Marketing Tips for the Holiday Season
The holiday shopping season is one of the “most wonderful times of the year” for retailers, and for good reason. The National Retail Federation reports that in 2019, holiday sales reached an all time high of $730.2 billion, a 4.1% increase from 2018. However, the holiday season for 2020, […]
7 Essential Influencer Marketing Tools For Your Content Marketing Campaigns
Influencer marketing has become one of the most effective strategies for business owners and digital marketers. And as the industry continues to grow, more and more brands are now starting to realize the potential of using it specifically for their content marketing strategy to boost their brand awareness, increase sales, […]
Cannabis Marketing Alternatives When Social Platforms Don’t Allow Ads
Pay Per Click (PPC) is a high-yielding marketing system whereby a business pays a fixed rate to a search engine or website whenever someone clicks its advertisement. Pay-Per-Click advertisements usually focus on specific keywords, and they appear above search results on Google. Currently, all search engines and social media platforms […]
Why Should My Business Website Update Its Style Guide?
Your style guide is what allows you to consistently brand your business and show customers you are reliable and steady. When it comes to your website, trends and styles change frequently, but you should have a set of standards that anyone working on your site abides by. Not only will […]
