Our Blog
10 Tricks To Enhance Your Landing Page Optimization And Get More Sales
Landing pages are not necessarily squeeze pages, although they often are. The main purpose of a landing page is to direct your visitor where you want them to go. You cannot really predict where on your site your visitors will land when they come through organic SEO, which is why […]
Post-penguin SEO Strategies for E-commerce Sites
People are still whining about the Penguin update, and they are none too pleased about the 2013 Penguin 2.0 update. This is the update that went a long way in removing over-optimized site. In that sense it is fair to feel a little sorry for the webmasters that were caught […]
5 Top Tips for Effective Email Marketing
The rise of social media and blogging have led many marketers to question whether email is still a relevant channel in their marketing strategy. So let’s look at the numbers. Worldwide there are almost 3 times more email accounts (4.4bn) than the number of users on Facebook (1.1bn) and Twitter […]
How Big Data is Transforming Marketing Strategies
< Regarding the top buzzwords of 2013, the term ‘Big Data’ would have to be right up there with ‘The Cloud’, ‘Growth Hacker’ and ‘Advertainement’. But what is Big Data, and why is it so important? Big Data refers to data sets that are so expansive and intricate that […]
15 Best Ways To Promote Your Content Effectively
There are those who stubbornly hold on to the view that if you generate great content then you do not need to work that hard to promote it. If this were true once when there wasn’t so much content online then it is certainly not true anymore. The harsh reality […]
Online Business Marketing: Making Social Medias Work for You
When social media came along, many saw it as a trend that would quickly fade. Once business owners realized social media was here to stay, they tried it for a few days and concluded it wasn’t working for them. The fact is, social media is not something you do for […]
