The first area that required our help was the onpage SEO elements. The site had quite a bit of copy which is good for SEO but the copy wasn’t really optimized for their targeted keywords.
Once we conducted keyword research and got a better understanding on how people search we then picked relevant keywords for every page of the site.
We started with writing custom meta data for each page, optimizing existing copy, writing additional SEO copy where needed, tagging images and making sure the coding was clean.
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