The highly competitive and heavily regulated mortgage industry requires a special type of digital marketing approach. Because Brandignity understands this, we’ve created a program specifically for mortgage companies, loan officers, banks and mortgage brokers to succeed online. It’s been designed using tried and true methods that will help you stand out amongst your competition, while still playing by the rules. And, most importantly, it will give you a high return on investment.
The key strategies that Brandignity will use to create and implement your personal digital marketing plan are SEO, branding, and pay-per-click (PPC), social media and content marketing.
We’re always available to answer any questions or concerns. When you choose Brandignity, you’ll work with a carefully selected team that specializes in mortgage company marketing. No other company will have this type of special team. You’ll stand out amongst your competitors and have the web presence you deserve. Take action and give us a call—we’re ready to help.
Your website and your branding is going to be your #1 weapon. The branding needs to be strong and the user experience on the website needs to be able to convert. No conversions means no applications. Your marketing effort should center around the core values and mission statement of your company. This approach, not fancy bells and whistles, is what builds credibility and trust with potential clients. The question is:
“How can Brandignity make this type of approach a reality?” The answer is simple…
Brandignity will learn everything there is to know about you, your company and services. We will create a website that will:
This is what your company deserves. This is what you’ve worked hard for. This is how Brandignity will ensure you never get burned (locally or financially) by your marketing efforts.
Brandignity has found that establishing a strong local presence is key to effective mortgage company marketing. Our local SEO plan will be the heartbeat of your web presence. And, it will save you money. Here’s why:
There’s no doubt that SEO can generate unprecedented results. The key is the smart, cost-efficient strategy that Brandignity provides.
Google AdWords does work when done properly. Many digital marketing companies don’t help mortgage companies by using Google AdWords. But Brandignity does.
We know exactly how to use pay-per-click to make you money and increase your visibility. Google AdWords is the perfect way to speed up the SEO process. And, when combined with SEO and branding, it helps create the ultimate recipe for digital marketing success.
Social media is necessary for every type of business – including mortgage companies.
When dealing with people’s money there needs to be trust. Social media marketing can build trust by showing your audience of borrowers there is a face behind the logo.