The highly competitive and heavily regulated mortgage industry requires a special type of digital marketing approach. Because Brandignity understands this, we’ve created a program specifically for mortgage companies, loan officers, banks and mortgage brokers to succeed online. It’s been designed using tried and true methods that will help you stand out amongst your competition, while still playing by the rules. And, most importantly, it will give you a high return on investment.
The key strategies that Brandignity will use to create and implement your personal digital marketing plan are SEO, branding, and pay-per-click (PPC), social media and content marketing.
We’re always available to answer any questions or concerns. When you choose Brandignity, you’ll work with a carefully selected team that specializes in mortgage company marketing to help you grow your footprint online while generating a steady stream of leads.
Do you need help with your mortgage marketing? Contact us at email@example.com.
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Your website and your branding is going to be your #1 weapon. The branding needs to be strong and the user experience on the website needs to be able to convert. No conversions means no applications. Your marketing effort should center around the core values and mission statement of your company. This approach, not fancy bells and whistles, is what builds credibility and trust with potential clients. The question is:
“How can Brandignity make this type of approach a reality?” The answer is simple…
Brandignity will learn everything there is to know about you, your company and services.
We will create a website that will:
This is what your company deserves. This is what you’ve worked hard for. This is how Brandignity will ensure you never get burned (locally or financially) by your marketing efforts.
Brandignity has found that establishing a strong local presence is key to effective mortgage company marketing. Our local SEO plan will be the heartbeat of your web presence. And, it will save you money. Here’s why:
There’s no doubt that SEO can generate unprecedented results. The key is the smart, cost-efficient strategy that Brandignity provides.
Google AdWords does work when done properly. Many digital marketing companies don’t help mortgage companies by using Google AdWords. But Brandignity does.
We know exactly how to use pay-per-click to make you money and increase your visibility. Google AdWords is the perfect way to speed up the SEO process. And, when combined with SEO and branding, it helps create the ultimate recipe for digital marketing success.
Mortgage companies need to be active on social media because it offers a powerful platform to connect with their audience and build trust. Social media allows them to share educational content about the mortgage process, answer customer queries promptly, showcase customer testimonials, and demonstrate industry expertise. By engaging on social media, mortgage companies can humanize their brand, foster relationships, and stay top-of-mind with potential borrowers.
Additionally, it provides a valuable channel for sharing industry news, updates, and special offers, ultimately driving lead generation and customer retention in an increasingly digital world.
Our social media examples:
Our mortgage blog writing is written by writers that have extensive experience in the mortgage space. We write blogs using SEO strategies for evergreen content, company news/info, and things occurring in the industry.