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How to Onboard New Customers Through Exceptional Marketing Techniques
Spending a little extra time onboarding new customers shows them they made the right decision choosing your company and that you care about their experience with your brand, even after you’ve taken their money. Most of the studies about onboarding relate to welcoming new employees into your company. Although specific […]
How to Maximize Your Digital Efficiency with the Neuromarketing Science
Neuromarketing is finally gaining some popularity and has taken the world by storm. More organizations and companies are utilizing the science of neuromarketing to enhance their marketing experience. Despite the attention of it gathers, neuroscience marketing is still a relatively unknown term among the majority of individuals. As such, […]
Unusual Brand Partnerships That Work
When brands get creative, unusual strategic partnerships can blossom. Over the years we have seen marketers team up, and sometimes the novelty alone is enough to make a product stand out from the crowd. Some favorite examples come from KFC, who have been successful with their fried chicken scented […]
6 Ways to Use Social Listening to Enhance Branding in 2019
Social listening is one of the most powerful ways to observe the market firsthand. It can help savvy marketers develop a marketing strategy based on people’s real online actions and behaviors. While it might seem like a daunting or time-consuming task, the process has become (and continues to become) easier […]
Why More Sites Should Have Motion Graphics in Their Design
Digital technology has advanced more in the last 10 years than anyone might have imagined. Trends emerge every year, and some stay while others flop. One trend that’s been around a while now is the use of motion graphics, where designs combine elements such as beautiful typography, images and video, […]
Digital Advertising is Bigger than TV & Print in the U.S – Some People are Concerned
For years now, digital marketing experts have predicted that someday soon, digital marketing would overtake traditional marketing on television and in print. As it turns out, someday has arrived. In 2019, the digital marketing giants known as Facebook and Google will officially surpass TV, radio, and newspaper advertising, leaving it […]
