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10 Must Do’s When Building a Mobile App
The app market today is like the Coliseum, and unless you are that gladiator that possesses that one survival skill that no one has yet to discover, you are left to fight to endure with the rest of the combatants. Luckily, your survival odds in the app market are much […]
Creating Content that Works
According to a recent report by the Content Marketing Institute, 76% of the businesses surveyed said that content marketing formed part of their strategy. Perhaps more tellingly, only 38% professed to being effective at this form of marketing. Clearly, we’re living in an age where intrusive marketing techniques such […]
4 Proven Methods for Increasing App Downloads
As both a marketing tool and a revenue generator, apps are a big numbers game. With more than 150 billion downloads across the platforms, accounting for $6 billion in developer fees, the industry as a whole seems lucrative. It is when we look at the individual apps that the picture […]
7 Must-know SEO Trend Changes in 2016
If you’re an online business who wants to increase growth and profit this year, then you need to be on top of the 7 most critical SEO trends for 2016. This year brings some changes to the way things have been done, and along with market demand, company focuses will […]
Five Glass-Half-Full Outreach Takeaways
For some, outreach is associated to link building. For others, it’s more a process of public relations. Regardless of the campaign and sought results, it’s better to take notes from the latter school. “Outreach,” aside from links and opportunities sought, involves people, and therefore applied by those experienced with or […]
How Publicity Stunts Can Catalyze Your Business
You have mastered many tried-and-true marketing techniques for your business, but now you’re spinning your wheels wondering what to do next. Maybe your marketing efforts feel stale and the cost associated with them is not yielding brand or product awareness like you envisioned. Perhaps it’s time to get your […]
