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How Social Media Impacts E-commerce Sales
Over the last few years, the number of adults using social media has skyrocketed worldwide. Facebook recently reported that it had more than 1.2 billion monthly active users on the site in 2013, according to Reuters. More than 70 million people use Pinterest, and Twitter had more than 200 million […]
Graphics, Images and Videos: Are You Winning the Content Marketing Game?
Most marketers talk about engaging media and fresh content for attracting website visitors. After all, content marketing is a huge buzzword in the business world, because it’s so effective for retaining a website audience. Interesting content not only compels your visitors to come back, it also encourages them to share […]
5 Practical Tips to Turn your Blog Readers into Customers
Blogging is a great way to engage your readers and other people who have the same interest like yours. Many businesses today used blogging as a tool in their marketing and business promotion and it’s really a cost-effective method. But the catch in here is you have to build your […]
Why Google+ is Critical to your Digital Strategy
The use of Google +1 button has become a part of the newest search engine optimization strategy employed for digital marketing. Not only does the +1 button can become significant in improving your online presence in the digital world but it also promotes your authorship while it delivers your SEO […]
Next Gen Lead Gen: What’s Next for Marketing Automation?
While marketing automation is still a relatively new concept to many businesses, it’s been around long enough that savvy marketers are starting to look ahead to the next evolution in the space. The answer: more of the same—but with a twist. That’s probably not the answer you were expecting. […]
Coordinating Social Media Campaigns with Multiple Managers
When it comes to launching social media campaigns, things can get out of hand—fast. There are accounts to manage, passwords to keep track of, tweets to send, a blog to update, messages to respond to, brand integrity to maintain, and, perhaps more importantly people to manage (if you’re the guy/gal […]
