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Next Gen Lead Gen: What’s Next for Marketing Automation?
While marketing automation is still a relatively new concept to many businesses, it’s been around long enough that savvy marketers are starting to look ahead to the next evolution in the space. The answer: more of the same—but with a twist. That’s probably not the answer you were expecting. […]
Coordinating Social Media Campaigns with Multiple Managers
When it comes to launching social media campaigns, things can get out of hand—fast. There are accounts to manage, passwords to keep track of, tweets to send, a blog to update, messages to respond to, brand integrity to maintain, and, perhaps more importantly people to manage (if you’re the guy/gal […]
6 E-Commerce Trends to Look for in 2014
Take a second to think about your favorite site to shop online. Then go to waybackmachine.org and see how it looked 3 years ago. I’m willing to bet things have changed a lot. With e-commerce, trends change rapidly, especially this day in age. If your business is going to […]
Using Digital Media to Reach your Customer
We live in an age of digital media, dominated by the internet and mobile devices. It has become a critical part of business strategy in the 21st century and used to connect with customers in a number of ways. What is Digital Media? Traditional media would be classed […]
How is Mobile Marketing Going to Affect Your Brand?
Society has become so mobile-oriented these days that it is almost considered a handicap not to own a personal mobile device. It is not a stretch to say that businesses need to quickly adapt by making their site mobile-friendly if they hope to remain relevant against their competitors. Doing so […]
10 Things that Should be Incorporated in Every Plastic Surgeon Marketing Campaign
Patients who seek to make changes in their physical appearances have many different reasons for doing so, often based on their life experiences. Whether dealing with the victim of a disfiguring accident, an individual wishing to reduce the signs of aging or someone desiring to alter a physical characteristic that […]
