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My Startup Is Gaining Momentum — How Do I Keep It?
Your once small start-up is growing and you’re no longer in survival mode. Keeping the lights on and paying yourself enough to not starve has morphed into a healthy profit margin and your company is continuing to see gains. This type of forwarding momentum is something every startup hopes […]

Eight E-Commerce Trends You Should Expect to See in 2020
Trends come and go from year to year. Some tried and true e-commerce trends stay the same, such as making the user experience (UX) the best it can be. Others are new and come to stay, while still others fizzle out after a few months. As we move into 2020, […]

What Does Inclusive Website Design Mean and Why Does it Matter?
There’s a very good chance that you’ve already designed your website to be user-friendly, search engine optimized, informative, relevant, and aesthetically pleasing, but if you haven’t yet considered inclusive web design, you may be missing out on a rather large piece of the online marketing pie. Here’s what you need […]

Tips for Getting the Most out of a Small Marketing Budget
Whether you’re a small company just getting started or you’ve simply had a bad year, having a small marketing budget is not the end of the world, and this is true no matter how crowded your niche or industry might be. Below are some expert tips for getting the most […]

Ways to Improve your Online Presence during the Holidays
As Halloween approaches, the end of October signals the beginning of the holiday season. For businesses, the holidays are a busy and demanding time. Customers are looking for the best deals, fastest shipping, and are expecting holiday cheer with customer service. Cyber Monday makes your business’s online presence even more […]

Influencers vs. Brands: Who’s Really Running the Show?
In recent months, there’s been a great deal of debate over the amount of influence an influencer should truly have over a material, product, or brand. Believe it or not, half of the companies polled recently admitted that they wanted full control over an influencer’s marketing posts. Is this the […]










