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6 Tips to Increase Open Rate of your Email Marketing Campaigns
There are tons of online marketing tactics being used by businesses to increase their sales; however, email marketing is considered to be one of the most powerful and highly convertible marketing tactics in the industry. According to a research, consumers who receive email marketing messages spend 83% more while shopping […]

5 Ways a B2B Business Can Get Traction on Pinterest
Most businesses these days understand the power of social media marketing. However, a recent study found that only 1% of businesses use Pinterest, the visual content-sharing site that is quickly growing in popularity. For a business looking for new avenues to take its B2B online marketing to, marketing on Pinterest […]

Make These 7 Web Design Mistakes and Your Site is Sure to Never Convert
Website design practices have come a long way in the past few years. While significant improvements have been made in most cases, there are still websites out there that are not aware of how to leverage conversion optimization to their advantage. In fact, there are a few web design mistakes […]

AdWords Remarketing: Is It Worth It?
If you are, at all, familiar with Google AdWords, you have probably heard of the term remarketing. Even if you are not familiar with Google AdWords and you market using Facebook, you probably have come across the term remarketing. Make no mistake about it. Remarketing is one of the biggest […]

Does Your Content Have an Accent?: Why Localized Personas Matter
By Justin Gray, CEO of LeadMD As a content creator, you know that the more personalized the content, the better reception—and qualified leads—it will get. So as a good content marketer, you spend the time to research your target audience and carefully craft buyer personas to help guide your content […]

Trends Changing the World of e-Commerce
Over the last 15 years eCommerce has come a long way, it has developed greatly particularly in the technology used to enhance the eCommerce experience. As the pioneering eCommerce stores continue to advance and harness new technologies at a rapid pace the world of eCommerce changes and evolves into one […]










