Our Blog

I Can Hire you Based on Looking at your iPad – Candidate Attitudes to Marketing
I was having a conversation with a colleague the other day when I mentioned the old adage “Hire for attitude and train for skill.” It is something I subscribe to. I would never hire someone with the wrong attitude. Skills can be learned, attitudes influenced but they would take a […]

Impact of Web Designing on Online Advertising
Just a decade ago, web designing was limited to creating simple static pages which were uploaded through FTP servers. They were not very interactive and people hardly bothered to care about how it looked or felt. However, Internet has evolved so quickly that it is not longer static in any […]
Why You Need To Focus On Google+ To Increase Your Rankings
More than half of all internet searches are completed through Google and some estimates put the figure even higher than that so if a business wants its website to be visible in search results it needs to use all of the tools and tactics at its disposal – and that […]

Facebook Falls Victim to Karma
If you’re not paying for a service, you’re not the customer, you’re the product being sold. Something that Facebook users seem to be waking up to. As Facebook prepares to bring its investors up to scratch on the latest performance figures, analysts suggest that the online phenomenon may have peaked. […]

What is Google Planning for the SEO Industry? [video]
If you have been active in the search engine marketing industry you will know that 2012 was an interesting year for Google updates. Penguin and Panda really took some people and organization for quite a ride. From time to time Google does give us little hints and updates as to […]

B2B Social Media – LinkedIn or Facebook?
Social media is no longer just for photos of kittens. B2B organizations are seriously infiltrating the social media space to drive new business development and visibility. Bop Design has recently put together an infographic showcasing some important B2B social media figures.










